Thailand Advertising Spending
In: Trends
5 Sep 2011
Overview of Thailand’s Advertising Spending from JAN ’11 to MAY ’11
According to Nielson company’s survey, Thailand’s advertising industry has grown 14.93% comparing to the same period in the previous year which is approximately 9,238 million Baht. And from January to May (2011) the industry has grown 12.62% which is equal to the amount of 44,007 million Baht.
Advertising Spending, classified by type of media
Over the past five months, television is the most widely used media channel, however, in terms of growth, in-store shows significant growth at 95.82%.
- Tags: Advertising Spending, Thailand
12 Examples of Creative Packaging
In: Trends
5 Sep 2011 1.Peelable Bottles
Creative bottles with fruit inspired textures were made for the launch of new flavors of Smirnoff
2.Nobilin Pills Packaging
Clever packaging shows how the product works: every pill targets heavy food in your stomach
3.Yarn Packaging
Creative packaging designed to promote Rellana Hair range of yarn.
Installed Camera Interfaces with an iPhone
In: Tech & Gadgets
5 Sep 2011 iCam Bypasses Clunky Factory
iCam, a camera with a dock in the back that syncs up with an iPhone courtesy the 22 pin connector. The concept won a Red Dot Design Concept award this year, based on what I assume is the design’s incredibly broad potential. Strapping a powerful, portable touch screen computer to the back of a custom-built camera can do that for you. Plus, wireless connectivity. Cannot underestimate the convenience of that.
Wildcharge company is coming up with wireless charging options. The wireless adapter for Motorola RAZR cell phone and iPod/ iPhone. The WildCharger pad is simple to use because you simply place what you want to charge on top of the pad’s surface. For other types of cell phones such as BlackBerrys’s charger are said to be launch in this coming winters.
Cool ways to store your digital stuffs in the air
In: Digital
5 Sep 2011 1. Apple’s iCloud
iCloud is designed to integrate seamlessly with your many devices… but only if they have an Apple on them. The good news is that iCloud will sync your iWork documents across your computers and make them web and mobile accessible.
Add Value to Your Cool Gadget
In: Tech & Gadgets
5 Sep 2011 By Transferring Personal Equity of Celeb to Yours
Lady Gaga launches Heartbeat headphones with help from Monster
The Headphone developed by Monster smartly associated with Lady Gaga, the famous singer. By transferring the equity of great singer and stylish into their headphone.
- Tags: Celeb
Cool Campaign with & without Celeb
In: Campaigns
5 Sep 2011 COOL PROMOTING CAMPAIGN WITH COOL CELEB
Win-Win Situation: Google Creatively Uses Celebrity to Promote Web Browser
There are many brands that using celebrity as a communication to promote the brand. However to use it wisely brand need to create relevancy with consumer rather than just focus on aspiring image angle.
This is a good example from Google that creatively use the world’s biggest pop star ‘Lady Gaga’ to promote its Chrome browser.
Lady Gaga and Google have already worked together to produce a Google Chrome video commercial that has been uploaded to YouTube. For this project, Gaga posted a request for fans to upload videos of her new single, as well as, how they use Google products. The results, along with footage of Gaga, were edited into this spot. Time will tell if a pop superstar can get anyone to switch browsers.
- Tags: Celeb
2011 Mother’s Day Spending in America
In: Trends
20 Aug 2011 This is interesting fact & figure that want to tell you about what American plan to spoil there mom for mother’s day.
